TrueProfit

From revenue to real profit

Know your real Shopify profit.

Revenue tells you how much you sold. TrueProfit tells you how much you actually made — per product, per order, every day.

Revenue · 30 days
$42,666
What you actually made
$8,613
22.2% net margin

Revenue isn't profit.

A $10,000 day can be a loss once product cost, shipping, payment fees, discounts, refunds and ad spend are counted. TrueProfit counts them all.

  • Product cost (COGS)
  • Shipping costs
  • Payment fees
  • Discounts
  • Refunds & returns
  • Meta, Google & TikTok ads
  • Fixed operating costs
  • Shopify fees

Know your best products

Profit and margin for every SKU — not just what sells most.

Find hidden losses

Spot orders and products that quietly lose money.

Ask your profit advisor

“Why did profit fall?” answered in plain English.

One dashboard

Sales, costs and ads in one clear profit view.

Simple pricing

14-day free trial. Cancel anytime.

Starter

$19/month
  • Profit dashboard
  • Product profitability
  • Order profitability
  • Cost management

Growth

$49/month
  • Everything in Starter
  • AI profit insights
  • Advertising analysis
  • Advanced reports
  • Profit alerts

Pro

$99/month
  • Everything in Growth
  • Advanced analytics
  • Multiple stores
  • Priority support